POET Director, Public Relations in Sioux Falls, South Dakota
At POET, it is our mission to be good stewards of the Earth by converting renewable resources to energy and other valuable goods as effectively as humanly possible. For over thirty years our drive and passion to change the world has enabled us to become the largest producer and marketer of biofuels in the world.
The Director of Public Relations is an exciting role at POET! This position will serve as the company spokesperson and a leading member of POET’s Government Affairs and Communications team. This person is responsible for developing and executing national, regional and local public relations and media engagement strategies. The ideal candidate has extensive experience in public relations and crisis communications. Involvement working to advance environment, health, sustainability, agriculture or social justice issues is preferred. A demonstrated track-record developing media relationships coupled with a comprehensive understanding of the public relations landscape and how various communications channels work (broadcast, print, digital and social) are required. The selected candidate will have the opportunity to take a principal role in driving media coverage of POET’s innovative leadership and promoting the national conversation about the many benefits of renewable biofuels and coproducts. The position reports to the Senior Vice President of Government Affairs and Communications and will be based at POET’s corporate headquarters in Sioux Falls, SD.
If you are highly motivated, driven to succeed, and thrive in a challenging environment where you can optimize your excellent communication skills, media relationships, leadership, and creativity, then this opportunity may be the right fit for you. This position requires high attention to detail, a flexible and thorough approach to work, as well as the ability to lead and encourage creative approaches to position POET as a technology leader, a creator of economic opportunities in rural America and associate our brand with healthier living for future generations.
As the Director of Public Relations, you will ensure that POET’s public relations plans are compelling and consistent to reinforce our vision, mission and priorities.
A TYPICAL DAY COULD INCLUDE:
Develop and implement strategic public relations plans that advance our strategic initiatives and uphold a positive public image for the company
Manage crisis communications situations, coordinate media outreach and serve as the on the record spokesperson
Draft and edit speeches, press releases, statements, op-eds, online posts and other necessary content
Promote awareness of POET’s vision and mission to outside audiences via public relations tools
Engage and pitch national, regional and local media
Learn the details of our business, including production practices, products and target audiences
Work with third parties to advance our public relations priorities
Effectively managing the team by recruiting, selecting, orienting and training team members. Leadership responsibilities also include delegating, coaching, managing performance and career development to effectively execute departmental strategies and support company objectives
At POET, we’re all on the same team. We all help out with responsibilities that may not be specifically listed here
STRENGTHS OF A SUCCESSFUL CANDIDATE:
Understanding of media outreach and engagement
Experience successfully dealing with crisis communications situations
Demonstrated success working on issue-based communications and/or policy advocacy through messaging, positioning, media and communications strategy, journalism, branding and constituent engagement
Experience with environmental, health, sustainability and air quality issues, social justice initiatives and/or automotive and engine performance knowledge is a plus
Track record of successful campaigns in thought leadership, executive visibility and global research findings
Writing and editing material in multiple voices (local stakeholders, team members and senior staff)
Organizational skills, managing tight deadlines and multiple projects at the same time
Position complex subject matter with the media to achieve high-impact placements and results
Excellent oral and written communication skills and formal presentation skills
Self-motivated, organized, and able to manage assignments independently
Ability to make technical subjects and production terms relatable to the public
Handle confidential and politically sensitive matters
Understanding of AP Style
Interest in political and public affairs issues
Familiarity with Public Relations software and tools, Microsoft Office Suite and the ability and willingness to learn new software applications
Bachelor’s degree in journalism, marketing, public relations or a related field required
PERKS & BENEFITS:
Full benefits package
401k with company match
Onsite fitness center
Culture is king at POET. We’re all on the same team. We always communicate. And we park our egos at the door. These aren’t just slogans on our walls. It’s our code.
Not a lot of physical labor as most of your time will be in the office at your desk where you can sit or stand.
Limited travel, including overnight stays, up to 10%
POET is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, gender identity, disability or veteran status.
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Employment TypeRegular Full-Time
Travel RequiredUp to 25%
Position Location(s)US-SD-Sioux Falls